Table 8.
Bus shelter (%) | Side of bus | Billboard | Supermarket, petrol station, newsagent vape shop | Internet | Phone box | Other | No exposure | |
---|---|---|---|---|---|---|---|---|
All (n=13,503; 100.0%) | 2,793 (20.7) | 1,492 (11.1) | 1,997 (14.8) | 5,604 (41.5) | 5,261 (39.0) | 1,067 (7.9) | 2,509 (18.6) | 4,494 (33.2) |
Boys (n=6,655; 49.3%) | 1,425 (21.4) | 825 (12.4) | 1,026 (15.4) | 2,585 (38.8) | 2,555 (38.4) | 539 (8.1) | 1,325 (19.9) | 2,276 (34.2) |
Girls (n=6,542; 48.5%) | 1,276 (19.5) | 603 (9.2) | 896 (13.7) | 2,905 (44.4) | 2,592 (39.6) | 471 (7.2) | 1,105 (16.9) | 2,134 (32.6) |
Year 9 (n=7,912; 58.6%) | 1,631 (20.6) | 879 (11.1) | 1,140 (14.4) | 3,238 (40.9) | 2,896 (36.6) | 614 (7.8) | 1,665 (21.0) | 2,692 (34.0) |
Year 11 (n=5,591; 41.4%) | 1,162 (20.8) | 613 (11.0) | 857 (15.3) | 2,366 (42.3) | 2,365 (42.3) | 453 (8.1) | 844 (15.1) | 1,802 (32.2) |
Never smoker (n=10,539; 82.3%) | 2,154 (20.4) | 1,101 (10.5) | 1,531 (14.5) | 4,477 (42.5) | 4,120 (39.1) | 775 (7.4) | 1,993 (18.9) | 3,748 (35.6) |
Ever smoker (n=2,268; 17.7%) | 557 (24.6) | 350 (15.4) | 411 (18.1) | 1,020 (45.0) | 1,026 (45.2) | 261 (11.5) | 446 (19.7) | 641 (28.3) |
Note: multiple responses allowed. Figures therefore reflect numbers and percentages of the total sample of pupils exposed to e-cigarette marketing via each mechanism. Sample includes gender non-response (n=306; 2.3%)