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. 2021 Jan 6;16(1):51–74. doi: 10.1007/s11417-020-09339-8

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© The Author(s) 2021

Open Access This article is licensed under a Creative Commons Attribution 4.0 International License, which permits use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons licence, and indicate if changes were made. The images or other third party material in this article are included in the article's Creative Commons licence, unless indicated otherwise in a credit line to the material. If material is not included in the article's Creative Commons licence and your intended use is not permitted by statutory regulation or exceeds the permitted use, you will need to obtain permission directly from the copyright holder. To view a copy of this licence, visit http://creativecommons.org/licenses/by/4.0/.

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Fig. 5 — Two online shopping comments on products from Hubei. The first comment reads: “It is terrible. The place of production is Hubei. I was afraid that the product could bring the virus to me after I received the product.” The second reads: “The product from Hubei could be delivered to Guangdong in one day. I washed hands six times after I opened the express box. This was my worst shopping experience”