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. 2020 Dec 30;18(1):207. doi: 10.3390/ijerph18010207

Table 3.

Joint Display of Quantitative and Qualitative Findings.

Overall Finding
(Impact of FDA Ban)
Quantitative Finding Qualitative Finding
Users were not impacted Prior to any flavor restrictions, almost a quarter (23.7%) of participants already used tobacco or menthol products. Theme: Users were not affected because they already used tobacco or menthol flavors.
  • “I know some people really get hung up on those flavors. It’s never been a huge draw for me”

    “I’ve always only preferred the menthol and that’s the only one that I’ve used”

Users switched to available products There was a significant reduction in mint use and a significant increase in menthol after the FDA ban. Theme: Users easily transitioned from mint to menthol because both contained nicotine.
  • “I did really like the mint ones. That was my go to, but the menthols are just as good”

    “You just adapt… so you get nicotine however you can get it”

Users started using products available in their preferred flavor After the FDA ban, more than 10% of participants reported using generic products. Theme: Users sought generic pods (or disposable products) when their preferred flavors were not available.
  • “I always a hundred percent of the time, if it’s available, choose a generic that has a better flavor over the actual JUUL pod”

    “When I feel like I want to reward myself, I tell myself that I’ll get like a flavored Puff Bar.”

Users continued use of banned flavors After the FDA ban, about 35% of participants reported continuing to use banned flavors. Theme: Participants stock-piled banned flavors or found locations that continued to sell the products.
  • “So it made me kind of hoard them.”

    “There were like a few stores I had around here that were like sketchy and like secretly had them.”