Table 2.
Outcome measures.
| Image-only (n = 313) | Text-only (n = 303) | Image-and-text (n = 271) | Control (n = 298) | Total (n = 1185) | |
|---|---|---|---|---|---|
| Implicit Attitudes IAT Score (D), M (SD)a | .40 (.56) | .43 (.5959) | .47 (.55) | .32 (.56) | .40 (.57) |
| Explicit Attitudes, M (SD)b | 9.26 (6.54) | 9.42 (6.52) | 9.21 (6.70) | 9.21 (5.88) | 9.28 (6.41) |
| Food Choice Measure (Choices of Fruit), M (SD)c | .12 (1.62) | .11 (1.61) | .08 (1.68) | .01 (1.63) | .08 (1.63) |
| Distribution of Values for Food Choice Measure, % (n)c | |||||
| −2 | 27.8 (87) | 28.7 (87) | 31.7 (86) | 31.9 (95) | 29.9 (355) |
| −1 | 8.9 (28) | 7.6 (23) | 6.3 (17) | 6.0 (18) | 7.3 (86) |
| 0 | 19.8 (62) | 20.8 (63) | 18.1 (49) | 21.8 (65) | 20.2 (239) |
| +1 | 10.2 (32) | 11.2 (34) | 8.5 (23) | 9.7 (29) | 9.9 (118) |
| +2 | 33.2 (104) | 31.7 (96) | 35.4 (96) | 30.5 (91) | 32.7 (387) |
a
Range −2 to +2; More positive scores indicates a greater preference for fruit (versus snacks).
b
Range −30 to +30: More positive scores indicates a greater preference for fruit (versus snacks).
c
Range −2 to +2; More positive scores indicates a greater preference for fruit (versus snacks).