Table 1.

Ratings of food items

	Behavioral study		fMRI study		Norms
	M	SD	M	SD	M	SD
Familiarity	98.57	2.02	97.31	2.30	98.71	1.87
Palatability	74.44	8.42	77.63	7.64	65.04	6.88
Healthiness	64.13	32.31	67.26	34.17	-	-
Familiarity
High caloric	98.48	2.16	96.42	2.41	98.43	2.17
Low caloric	98.67	1.88	98.21	1.79	98.99	1.87
Palatability
High caloric	75.82	8.35	75.71	6.98	64.72	5.24
Low caloric	73.06	8.33	79.55	7.84	65.35	8.22
Healthiness
High caloric	54.53	36.96	42.30	32.86	-	-
Low caloric	73.73	23.46	92.21	3.05	-	-

Note: high caloric: >50 kcal/100 g according to norms. Low caloric: <50 kcal/100 g according to norms. M = mean; SD = standard deviation.

Behavioral study: n = 49; fMRI study: n = 35; norms: n = 638.