Table 4.
The results of the CFA model and factor correlations (n = 1221).
| Variable | 1 | 2 | 3 | 4 | 5 | 6 | 7 | AVE | (√AVE) |
|---|---|---|---|---|---|---|---|---|---|
| 1. MAC | 1.000 | 0.752 | (0.867) | ||||||
| 2. AWC | 0.185 | 1.000 | 0.650 | (0.806) | |||||
| 3. ACR | 0.171 | 0.821 | 1.000 | 0.746 | (0.864) | ||||
| 4. PSN | 0.326 | −0.024 | 0.027 | 1.000 | 0.845 | (0.919) | |||
| 5. ANP | 0.345 | −0.019 | 0.004 | 0.936 | 1.000 | 0.853 | (0.924) | ||
| 6. ANG | −0.087 | −0.506 | −0.411 | 0.193 | 0.136 | 1.000 | 0.805 | (0.897) | |
| 7. BHI | 0.345 | −0.044 | −0.043 | 0.942 | 0.897 | 0.179 | 1.000 | 0.841 | (0.917) |
| M | 3.24 | 3.82 | 3.75 | 3.37 | 3.12 | 2.32 | 3.16 | ||
| SD | 1.125 | 0.846 | 0.916 | 0.948 | 1.222 | 1.016 | 1.199 |
Note 1. Goodness-of-fit indices: χ2 (131) = 625.377, p < 0.001, RMSEA = 0.056 [0.051, 0.060], CFI = 0.977, TLI = 0.970, SRMR = 0.019. Note 2. MAC = Mass media coverage; AWC = Awareness of consequences; ACR = Ascribed responsibility; PSN = Personal norm; ANP = Anticipated pride; ANG = Anticipated guilt; BHI = Behavioral intention; CFA = confirmatory factor analysis.