Table 5.
Results of contingency tables.
| Variables | Levels | Cell | Consumption of certified sustainable food products in the next 6 months | Row Total | ||
|---|---|---|---|---|---|---|
| Will diminish | Will unchanged | Will increase | ||||
| Importance of animal welfare Chi-square = 13.181 (df = 2), p < 0.01 | Low (1–2–3) | Observed | 19 | 279 | 51 | 349 |
| Expected | 14.3 | 264.2 | 70.5 | |||
| Std res. | 1.3 | 0.9 | −2.3 | |||
| High (4–5) | Observed | 16 | 369 | 122 | 507 | |
| Expected | 20.7 | 383.8 | 102.5 | |||
| Std res. | −1.0 | −0.8 | 1.9 | |||
| CT | 35 | 648 | 173 | |||
| Importance of environmental issues Chi-square = 10.814 (df = 2), p < 0.01 |
Low (1–2–3) | Observed | 18 | 228 | 44 | 290 |
| Expected | 11.9 | 219.5 | 58.6 | |||
| Std res. | 1.8 | 0.6 | −2.0 | |||
| High (4–5) | Observed | 17 | 420 | 129 | 566 | |
| Expected | 23.1 | 428.5 | 114.4 | |||
| Std res. | −1.3 | −0.4 | 1.4 | |||
| CT | 35 | 648 | 173 | |||
| Importance of human health Chi-square = 6.486 (df = 2), p < 0.05 | Low (1–2–3) | Observed | 13 | 200 | 38 | 251 |
| Expected | 10.3 | 189.8 | 51.0 | |||
| Std res. | 0.9 | 0.7 | −1.8 | |||
| High (4–5) | Observed | 22 | 448 | 136 | 606 | |
| Expected | 24.7 | 458.2 | 123.0 | |||
| Std res. | −0.6 | −0.5 | 1.2 | |||
| CT | 35 | 648 | 174 | |||
| Importance of individual responsibility in society Chi-square = 15.888 (df = 2), p < 0.001 | Low (1–2–3) | Observed | 22 | 259 | 49 | 330 |
| Expected | 13.8 | 249.6 | 66.5 | |||
| Std res. | 2.2 | 0.6 | −2.2 | |||
| High (4–5) | Observed | 14 | 390 | 124 | 528 | |
| Expected | 22.2 | 399.4 | 106.5 | |||
| Std res. | −1.7 | −0.5 | 1.7 | |||
| CT | 36 | 649 | 173 | |||
(1) CT, Column Total; Std res, standard residues; df, degrees of freedom; (2) Cells with an absolute value of std. res ≥ 2 are marked in bold; (3) the numbers in bracket and written in italics represent the points of the Likert scale that were grouped in order to simplify the reading of the results.