Table 1.

Regression results for the mediation analysis on persuasiveness of the message to stay at home in study 2.

Effect	β	SE	t
Direct effect of X on Y	0.10	0.47	0.21
Direct effect of Mo on Y	0.19	0.10	1.90*
Direct effect of X × Mo on Y	−0.21	0.15	−1.43
Direct effect of Me on Y	0.55	0.05	10.17**

X is the message type (i.e., the independent variable), Mo is fear of coronavirus (i.e., the moderator), Me is feeling joint responsibility to protect from coronavirus (i.e., the mediator), and Y is persuasiveness of the message to stay at home (i.e., the dependent variable). X × Mo is the moderated effect of message type on Y.

^*p < 0.1,

^**p < 0.01.