Table 2.
Item loadings and measurement reliability.
| Latent Constructs and Items | Item Reliability | Composite Reliability | Cronbach’s Alpha | Average Variance Extracted (AVE) |
|---|---|---|---|---|
| Achievement and challenge (AE) | 0.882 | 0.823 | 0.653 | |
| AE1 | 0.874 | |||
| AE2 | 0.735 | |||
| AE3 | 0.844 | |||
| AE4 | 0.772 | |||
| Continuance Intention (CI) | 0.920 | 0.825 | 0.851 | |
| CI1 | 0.920 | |||
| CI2 | 0.925 | |||
| Flow experience (FE) | 0.859 | 0.754 | 0.670 | |
| FE1 | 0.857 | |||
| FE2 | 0.827 | |||
| FE3 | 0.769 | |||
| Need for autonomy and competence (NC) | 0.925 | 0.898 | 0.711 | |
| NA1 | 0.844 | |||
| NA2 | 0.843 | |||
| NC1 | 0.782 | |||
| NC2 | 0.855 | |||
| NC3 | 0.889 | |||
| Need for relatedness (NR) | 0.906 | 0.844 | 0.763 | |
| NR1 | 0.898 | |||
| NR2 | 0.885 | |||
| NR3 | 0.837 | |||
| Perceived enjoyment (PE) | 0.889 | 0.834 | 0.667 | |
| PE1 | 0.771 | |||
| PE2 | 0.840 | |||
| PE3 | 0.843 | |||
| PE4 | 0.811 | |||
| Perceived ease of use (PEU) | 0.881 | 0.798 | 0.713 | |
| PEU1 | 0.846 | |||
| PEU3 | 0.879 | |||
| PEU4 | 0.806 | |||
| Social well-being (WB) | 0.903 | 0.841 | 0.757 | |
| WB3 | 0.871 | |||
| WB1 | 0.871 | |||
| WB2 | 0.868 |