Table 2.

Unadjusted OR of message, contact and effective coverage of MNP with other independent variables

Variable	Message coverage			Contact coverage			Effective coverage
	OR	95 % CI	P*	OR	95 % CI	P	OR	95 % CI	P
Household size	0·98	0·94, 1·01	0·192	0·96	0·92, 1·00	0·037	1·01	0·92, 1·11	0·821
Child’s age	0·991	0·988, 0·996	<0·001	1·005	1·002, 1·010	0·007	0·95	0·94, 0·97	<0·001
Caregiver’s age	0·97	0·96, 0·98	<0·001	0·98	0·97, 0·99	<0·001	0·97	0·94, 1·00	0·029
Caregiver’s education (Ref: <5 years)	1			1			1
≥5 years	1·73	1·47, 2·03	<0·001	1·43	1·23, 1·67	<0·001	2·13	1·38, 3·31	0·001
Religion (Ref: Hindu/other)	1			1			1
Muslim	1·04	0·73, 1·48	0·826	1·18	0·82, 1·70	0·374	0·97	0·56, 1·66	0·903
Father’s age	0·98	0·97, 0·99	<0·001	0·98	0·97, 0·99	0·002	0·98	0·96, 1·01	0·257
Father’s education (Ref: <5 years)	1			1			1
≥5 years	1·43	1·21, 1·69	<0·001	1·41	1·22, 1·64	<0·001	1·51	1·08, 2·10	0·015
Sex of child (Ref: male)	1			1			1
Female	0·86	0·76, 0·98	0·019	0·85	0·74, 0·98	0·027	0·74	0·55, 1·01	0·056
Number of children aged 6–59 months in the household (Ref. 1)	1			1			1
≥2	1·23	1·00, 1·53	0·054	0·91	0·74, 1·11	0·346	1·19	0·77, 1·85	0·437
Time of most recent birth (Ref: >12 months)	1			1			1
≤12 months	1·01	0·84, 1·21	0·913	0·62	0·50, 0·77	<0·001	2·64	1·76, 3·95	<0·001
Wealth index (Ref: poor)	1			1			1
Middle	1·24	1·05, 1·46	0·012	1·10	0·93, 1·30	0·248	1·39	0·89, 2·18	0·152
Rich	1·41	1·16, 1·71	0·001	1·20	0·99, 1·46	0·068	1·55	1·01, 2·38	0·046
Survey time-points (Ref: baseline)	1			1			1
Midline	2·18	1·78, 2·68	<0·001	1·90	1·52, 2·37	<0·001	1·89	1·03, 3·40	0·041
Endline	5·77	4·63, 7·19	<0·001	4·24	3·44, 5·23	<0·001	3·03	2·07, 5·26	<0·001
Home visit by SS within 12 months (Ref: no visit)	1			1			1
Yes	3·46	2·89, 4·13	<0·001	3·24	2·73, 3·85	<0·001	8·13	4·78, 13·83	<0·001

^*P values <0·05 were regarded as statistically significant.