Table 2.

Acceptance rates by alert type (encounter level acceptance rates; acceptance includes any positive action — perform counseling, prescribe therapy, or refer to state tobacco quit line).

Randomization group	Baseline acceptance rate (N=31650), number accepted/number displayed (%)	Round 1, Oct 2018 - Nov 2018 (N=26,975), number accepted/number displayed (%)	ORa (95% CI)	Round 2, Jan 2019 - Feb 2019 (N=11,631), number accepted/number displayed (%)	OR (95% CI)	Round 3, Apr 2019 - May 2019 (N=15,811), number accepted/number displayed (%)	OR (95% CI)
A	2327/8782 (26)	2045/7621 (27), financial incentive message	0.89 (0.48-1.67)	817/3335 (24), financial message with images	0.87 (0.47-1.59)	1036/4395 (24), financial message with no images	0.90 (0.49-1.65)
B	2171/10,585 (21)	1832/8821 (21), evidence-based message	0.90 (0.50-1.63)	705/3702 (19), evidence-based messages with images	0.88 (0.49-1.58)	903/4991 (18), financial message with images	0.90 (0.50-1.64)
C	2619/12,283 (21)	2682/10,533 (25), institutional priority message	1.00	1122/4594 (24), institutional priority message with images	1.00	1295/6425 (20), financial message with tobacco sign only	1.00

^aOR: odds ratio.