Exosomal S100A4 is a key promoter to enhance metastatic potential. a iTRAQ mass spectrum screening was performed to analyze the protein cargo of exosomes derived from MHCC97-H (HMH-exosomes) and HepG2 exosomes (LMH-exosomes). Proteins were clustered at the 2-fold changes with a p value less than 0.05. The volcano plots revealed a total 116 up-regulated proteins (right quadrant, generally in red, S100A family in black, EIF/EEF family in purple, APO family in blue and PSM family in orange), and yet 43 proteins were found down-regulated (left quadrant, in green). b The results are also expressed as a heat map, from which 116 up-regulated proteins are shown. c Diverse expression abundance of S100A protein family in HCC cell lines. Western blot showed that expressions of S100A4 were the highest in MHCC97-H among HCC cell lines. S100A4 was only highly expressed in exosomes derived from MHCC97-H. d S100A4 knock-down in MHCC97-H results in inhibited migration and invasion ability. Overexpression of S100A4 enhanced migration and invasion in HepG2. e S100A4rich exosomes significantly promotes migration and invasive abilities of cells. Exosomal S100A4 promotes the migration and invasive abilities of cells in vitro. Exosomes of MHCC97-H cells with S100A4 knockdown were defined as S100A4low exosomes, ones derived from the scrambled counterparts were defined as S100A4rich exosomes. S100A4rich exosomes were used to treat MHCC97-L and HepG2 cells for 24 h before migration and invasion assays while PBS and S100A4low exosomes were used as negative controls. f Exosomal S100A4 promotes the metastatic potential in vivo. MHCC97-L cells treated with PBS, S100A4rich exosomes or S100A4low exosomes were injected in nude mice to form lung metastasis model. All the in vitro assays were conducted three times with three repetitions. Error bars represent the mean ± SD, and the dots represent the value of each experiment; *P < 0.05, **P < 0.01, ***P < 0.001, ****P < 0.0001, ns: no significance. Statistical significance was determined by unpaired t test