Table 1.
Out-of-sample (OOS) accuracy of IMC choice predictions
| Model | OOS R2 (mean ± SD) | OOS LL (mean ± SD) | Comparison with RCV model | |
| Proposed model | Retrieval-constrained Valuation (RCV) | 0.94 ± 0.04 | −1,088 ± 223 | — |
| Single-process models | Valuation-only* | 0.69 ± 0.18 | −1,150 ± 246 | P < 0.001 |
| Retrieval-only† | 0.53 ± 0.15 | −1,225 ± 169 | P < 0.001 | |
| Take-the-first (TTF) | 0.22 ± 1.33 | −1,285 ± 342 | P < 0.001 | |
| Mixture models | Valuation + Accessibility | 0.67 ± 0.12 | −1,158 ± 227 | P < 0.001 |
| Valuation + TTF | 0.77 ± 0.17 | −1,125 ± 225 | P < 0.001 |
Mean and SD across categories are presented for both OOS R2 and Log Likelihood (LL). Higher R2 and less negative LL indicate better prediction performance. Comparison with the RCV model is based on OOS R2 and LL, respectively, across categories via permutation test.
Perfect retrieval of all available options.
Constrained retrieval, uniform value.