Table 3.

Themes and sample quotes of call to share

Post category	Post subcategory	Sample post title	Sample quote
Call to share	Open call	Share your startup—January 2019	Tell us about your startup! […]What stage are you in? How many employees or founders? Are you looking for anything? (Feedback/Hiring/Investment)
		Share your startup—April 2019	Tell us about your startup! […]What stage are you in? How many employees or founders? Are you looking for anything? (Feedback/Hiring/Investment)
	Specific call	What are some habits of highly UNsuccessful founders? (Anti-Patterns)	There’s a lot of prescriptive successful founder patterns, but not a lot written about anti-patterns. […]Please be specific and constructive
		Teach us a lesson. Share your failed business stories	Hey, we love hearing success stories of how people create startups based on their brilliant ideas and then skyrocket. […] But I believe those who failed have much more to tell and teach us! Share main reasons why your ex-businesses failed
		Startup CEOs: What is your average workday like?	I am an apprising startup owner i am interested in what the day to day life of a startup CEO is like. What do you do during your days? Where do you work at? What kind of hours do you work?
		What emerging technology or trend is flying under everyone’s radar?	Obviously, everyone is still focused on AI/ML (AKA statistics), VR, Augmented Reality, etc., but I wonder if there isn’t something a bit more obvious staring us in the face