Table 3. Pharmacist services classified by the nature of the service act.

Action type	Directed at people	Directed at things
Tangible	Services directed at people’s bodies - Vaccinations - Blood pressure monitoring - Cholesterol testing - Diabetes screening	Services directed at goods and other physical possessions - Drug dispensing - OTC counseling - Durable medical equipment - Herbal medicines - Veterinary medicine - Mail order pharmacy
Intangible	Services directed at people’s minds - Patient education - Drug information services - Alternative medicine	Services directed at intangible assets - Drug insurance design - Pharmacy benefit management - Drug-use review

Reproduced with permission from Holdford19