Table 2.

Model testing results.^a

Source	Type III sum of squares	Mean square	F test (df)	P value
Personality type	73,471,244	73,471,244	6.537 (1)	.01
Message type	32,216,925	16,108,463	1.433 (2)	.24
Repetition	93,902,535	93,902,535	8.355 (1)	.005
Personality type×message type	13,568,399	6,784,200	0.604 (2)	.55
Personality type×repetition	38,011,469	38,011,469	3.382 (1)	.07
Message type×repetition	3,427,468	1,713,734	0.152 (2)	.86
Personality type×message type×repetition	12,183,242	6,091,621	0.542 (2)	.85
Residuals	865,416,174	11,239,171	N/Ab	N/A

^aR²=0.28; adjusted R²=0.20.

^bN/A: not applicable.