| Policy Lever | Description |
|---|---|
| Price | Introducting a legislative basis for minimum unit pricing |
| Availability | Requiring structural separation of alcohol from other products in supermarkets and other mixed-retail outlets |
| Marketing | Numerous restrictions on alcohol marketing and advertising, including: • 9:00 p.m. watershed for alcohol advertising on traditional media • Restricting alcohol advertising in cinemas to films classified as being suitable for over-18s • Subjecting all alcohol advertising in print media to stringent codes, with independent monitoring • Prohibiting outdoor alcohol advertising • Phasing-out drinks industry sponsorship of sport and other large public events |
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