Table 1.

Descriptive statistics: per capita sales volumes, inflation-adjusted average prices, and e-cigarette TV ratings.

Variable	Mean	SD 1	Min	Max
Per capita chewing loose leaf sales volume	0.05	0.10	0.00	0.84
Per capita chewing loose leaf sales volume (in log)	−4.13	1.84	−13.90	−0.18
Per capita moist snuff sales volume	0.29	0.46	0.00	3.28
Per capita moist snuff sales volume (in log)	−2.72	2.10	−13.02	1.19
Per capita snus sales volume	0.07	0.11	0.00	0.69
Per capita snus sales volume (in log)	−4.25	2.24	−15.59	−0.37
Average price of chewing loose leaf ($ per ounce)	2.12	0.68	0.35	4.42
Average price of chewing loose leaf (in log)	0.70	0.32	−1.04	1.49
Average price of moist snuff ($ per ounce)	3.49	1.03	1.79	7.30
Average price of moist snuff (in log)	1.21	0.29	0.58	1.99
Average price of snus ($ per ounce)	4.75	1.57	2.40	24.07
Average price of snus (in log)	1.52	0.27	0.88	3.18
Average price of disposable e−cigarette ($ per piece)	9.24	1.85	2.96	29.94
Average price of disposable e−cigarette (in log)	2.21	0.18	1.09	3.40
Average price of cigarette ($ per stick)	0.30	0.07	0.18	0.53
Average price of cigarette (in log)	−1.23	0.21	−1.71	−0.64
E−cigarette TV ratings	531.58	512.01	1.00	2553.59
E−cigarette TV ratings (in log)	5.15	2.10	0.00	7.85

¹ SD: standard deviation.