Table 3.
Detailed Bonferroni-adjusted pairwise comparison of public stigma between conditions at different time points.
| Time points | Condition | Condition for comparison | Mean difference (SE) | P value |
| Pre-experiment | Immersive animation | Text | –0.05 (0.11) | >.99 |
| Pre-experiment | Immersive animation | Control | –0.11 (0.11) | .99 |
| Pre-experiment | Text | Control | –0.06 (0.11) | >.99 |
| Postexperiment | Immersive animation | Text | –0.02 (0.11) | >.99 |
| Postexperiment | Immersive animation | Control | –0.36 (0.11) | .003 |
| Postexperiment | Text | Control | –0.33 (0.11) | .007 |
| Follow-up | Immersive animation | Text | –0.01 (0.11) | >.99 |
| Follow-up | Immersive animation | Control | –0.30 (0.11) | .02 |
| Follow-up | Text | Control | –0.29 (0.11) | .03 |