Table 2.
Engagement based on types of content as well as use of content enhancements
| Tweets [Median (IQR)] | Retweets [Median (IQR)] | Likes [Median (IQR)] | Comments [Median (IQR)] | |
|---|---|---|---|---|
| Type of content | ||||
| Total | 39 (7.5–81.5) | 52 (4.5–124.5) | 230 (43.5–462) | 4 (0.5–21.5) |
| MedEd | 4 (0–23.5) | 8 (0–32.5) | 23 (0–137.5) | 1 (0–6) |
| Clinical | 3 (0–16.5) | 2 (0–31) | 13 (0–97) | 0 (0–4.75) |
| Social | 17 (2–34) | 13 (1.5–43.5) | 82 (19–173) | 2 (0–5.75) |
| Content enhancements | ||||
| Pictures | 19.5 (2.25–35.5) | 37.5 (2–67) | 119.5 (19–226) | 2 (0–10) |
| GIF/video | 0 (0–1) | 0 (0–1) | 0 (0–4.75) | 0 (0–0) |
| Hashtag | 20 (1.5–39) | 21 (0.5–92.5) | 75 (4–303) | 3 (0–13) |
| Links | 12 (1.5–27.5) | 20 (0.75–57.5) | 52 (5–154) | 1 (0–6) |
| Tags | 20 (2–47) | 34 (3–77) | 109 (20–251) | 2 (0–14) |
Definition of abbreviations: GIF = graphics interchange format; IQR = interquartile range; MedEd = medical education.