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Predictors of SNS use.
| Dependent variable: SNS Use | All | Baby boomer males | Baby boomer females | Silent males | Silent females |
|---|---|---|---|---|---|
| R2 (Train) | 0.70 | 0.76 | 0.66 | 0.71 | 0.78 |
| R2 (Test) | 0.69 | 0.72 | 0.62 | 0.84 | 0.79 |
| Predictors (% importance) | EE (22.7) | HA (39.3) | FC (23.1) | SI (51.7) | TR (26.0) |
| HA (21.0) | TE (33.0) | HM (20.1) | HA (48.3) | PPC (25.2) | |
| SN (20.2) | SN (27.8) | SN (19.8) | PE (24.6) | ||
| PE (19.4) | PE (19.4) | HA (24.3) | |||
| SI (16.7) | HA (17.6) |
