Table 4.

PLS-MGA results.

Predictor to USE	Path coefficients				PLS-MGA (differences)
	All	Baby boomer males	Baby boomer females	Silent males	Silent females	Baby boomer females vs. baby boomer males	Baby boomer females vs. silent females	Baby boomer females vs. silent males	Baby boomer males vs. silent females	Baby boomer males vs. silent males	Silent females vs. silent males
Altruism (ALT)	−0.03	−0.03	0.01	−0.04	0.06	0.04	−0.05	0.05	−0.09	0.01	0.10
Effort expectancy (EE)	0.08	0.02	0.11	−0.06	0.06	0.09	0.05	0.17	−0.04	0.08	0.12
Facilitating conditions (FC)	0.02	0.06	0.03	−0.03	0.05	−0.03	−0.02	0.06	0.01	0.09	0.08
Habit (HA)	0.67	0.67	0.65	0.87	0.78	−0.02	−0.13	−0.22	−0.11	−0.20	−0.09
Hedonic motivation (HM)	0.03	−0.01	0.10	−0.11	−0.01	0.11	0.11	0.21	0.00	0.10	0.10
Performance expectancy (PE)	0.11	0.06	0.15	0.14	0.15	0.09	0.00	0.01	−0.09	−0.08	0.01
P. physical condition (PPC)	−0.05	−0.01	−0.10	0.06	−0.06	−0.09	−0.04	−0.16	0.05	−0.07	−0.12
Social identity (SI)	0.02	0.03	−0.09	0.35	−0.12	−0.12	0.03	−0.44	0.15	−0.32	−0.47
Social norms (SN)	−0.04	0.02	−0.10	0.10	−0.01	−0.12	−0.09	−0.20	0.03	−0.08	−0.11
Telepresence (TE)	0.05	0.17	0.07	−0.25	0.01	−0.10	0.06	0.32	0.16	0.42	0.26
Trust (TR)	0.07	0.07	0.01	0.16	0.10	−0.06	−0.09	−0.15	−0.03	−0.09	−0.06

Bold values denote statistical significance at the p < 0.05 level.