Table 2.
Characteristics of the initial 285 apps for pregnancy and postnatal care identified after deduplication.
| App characteristics | Apple App Store (n=180), n (%) or value | Google Play Store (n=148), n (%) or value |
| Freely available (yes) | 148 (82.2%) | 146 (98.6%) |
| Further content upon payment (yes) | 95 (52.8%) | 50 (33.8%) |
| Available in Italian (yes) | 103 (57.2%) | 62 (41.9%) |
| Privacy policy (yes) | 141 (78.3%) | 122 (82.4%) |
| Advertisement (yes) | 10 (5.5%) | 89 (60.1%) |
| Mean dimension (MB) | 52.3 | 20.5 |
| Some age restriction (yes) | 106 (58.9%) | 11 (7.4%) |
| Mean user rating (stars/5) | 3.85 | 4.22 |
| Medical device European mark (yes) | 1 | 1 |