Skip to main content
. 2021 Sep 14;2021(9):CD010216. doi: 10.1002/14651858.CD010216.pub6

Russell 2021.

Study characteristics
Methods Design: RCT
Setting: London, UK
Participants 426, 53% M
NRT = 141; Myblu plus NSPs group = 145; Myblu plus FBNPs group = 140
Inclusion criteria: Established daily cigarette smokers aged 18 years and older were recruited in London, UK 
Interventions EC type: pod
3 arms: NRT; mybluTM containing nicotine salt e‐liquid pods (NSPs);  myblu plus freebase nicotine e‐liquid pods (FBNPs).
NRT: Over‐the‐counter nicotine replacement therapies (NRTs). Free for 3 months
Myblu plus NSPs group: A closed system pod e‐vapour product (mybluTM) containing nicotine salt e‐liquid pods (NSPs). Free for 3 months 
Myblu plus FBNPs group: A closed system pod e‐vapour product (mybluTM) containing freebase nicotine e‐liquid pods (FBNPs). Free for 3 months
Participants of both myblu arms were given a primary device, a backup device, and reimbursement for retail purchases of up to 12 e‐liquid pods (6 packs of x2 pods) per month for 3 months. Participants were encouraged to use their assigned e‐vapour product and to choose and change flavours and nicotine concentrations of their assigned e‐liquid pods as they wished 
Outcomes Online surveys administered at study enrolment and then at 1, 2, 3 and 6‐months post‐enrolment assessed self‐reported past 30‐day consumption of conventional cigarettes and use of NRTs and assigned e‐vapour products
Self‐reported 6‐month past 30‐day cigarette abstinence rate
Reduction in smoking 
Study funding E‐cigarette/Alternative nicotine products Industry
Author declarations NS
Notes New for Sept 2021 update
Conference abstract
Risk of bias
Bias Authors' judgement Support for judgement
Random sequence generation (selection bias) Unclear risk No information provided
Allocation concealment (selection bias) Unclear risk No information provided
Blinding of participants and personnel (performance bias)
All outcomes Low risk Unclear if participants were blinded (conference abstract only) but all participants received active interventions so performance bias judged unlikely
Blinding of outcome assessment (detection bias)
All outcomes Low risk Self‐report only but all participants received active interventions so differential misreport judged unlikely
Incomplete outcome data (attrition bias)
All outcomes Low risk The 6‐month retention rate was 85.8% in the NRT group, 85.5% in the myblu plus NSPs group, and 73.6% in the myblu plus FBNPs group
Selective reporting (reporting bias) Unclear risk No protocol or clinical trial record available to determine whether all prespecified outcomes are reported