Table 4.

Commitments/achievements on the supply and the demand side.

Supply	Demand
Governmental and societal willingness to make hypertension control a priority	Individual awareness of own BP
Shaping healthy environments to facilitate the choices of individuals towards healthier lifestyles	Individual lifestyle modifications
Treatment with cost-effective – and affordable – medications	Adherence to treatment
Education of both HCPs and patients to address awareness, facilitate and encourage adherence to treatment and understanding that BP control is a lifelong commitment.