Control |
Extremely high control of the conditions of the test (e.g., light; ambiance smell, temperature) |
Moderate control of the conditions of the tests (through live video-assistance) |
No control of the conditions of the tests; the product is evaluated in conditions of consumption closer to reality |
Time of the test |
Fixed time |
Fixed time |
Flexibility in the choice of the time of evaluation |
Assistance |
Immediate assistance to the assessor in case of need |
Immediate assistance to the assessor in case of need |
No possible assistance to the assessor in case of need |
Commitment of the assessor |
Higher resources (time; energy; costs) required to the assessor to participate in the test (e.g., the assessor has to reach the facility) |
Lower resources (time; energy; costs) required to the assessor to participate in the test (e.g., the assessor has not to reach the facility) |
Lower resources (time; energy; costs) required to the assessor to participate in the test (e.g., the assessor has not to reach the facility) |
Setting |
Isolation during the test (no social setting) |
Isolation during the test (no social setting) |
No control on isolation during the test |
|
Interaction with other assessors in group discussion (e.g., descriptive analysis – term generation phase) |
Interaction with other assessors in group discussion (e.g., descriptive analysis – term generation phase) |
No possible interaction with other assessors, but possible interaction with family members |