Table 1.
Profile of the channels analysed.
| Origin | Name of channel | Classification | Position in ranking (in their country) | Position in ranking (general) | Subscribers | Channel start date | Group (according to weekly average of minutes of video) Group 1 > 30 min Group 2 < 30 min) |
|---|---|---|---|---|---|---|---|
| SPAIN | Las Ratitas 2016–2019 |
A | 2 | 68 | 7,780,725 | 2015 | 2 |
| TheCrazyHaacks | B+ | 62 | 3,034 | 2,606,544 | 2015 | 1 | |
| Jugando con Aby | B+ | 53 | 2,718 | 1,372,471 | 2015 | 2 | |
| Mikel Tube | A | 61 | 390 | 2,398,017 | 2015 | 1 | |
| Los juguetes de Arantxa | B+ | 69 | 3,403 | 2,363,027 | 2015 | 1 | |
| UNITED KINGDOM | NatyTubeFun | A | 4 | 153 | 1,106,244 | 2011 | 2 |
| Emily Tube | A | 15 | 408 | 8,028,579 | 2014 | 1 | |
| ToysAndMe | A | 61 | 2,215 | 9,631,930 | 2014 | 1 | |
| HitzhToys | B+ | 190 | 6,919 | 622, 000 | 2014 | 1 | |
| LuckySurpriseToysReview | B | +250 | 11,512 | 2,599,417 | 2016 | 2 | |
| UNITED STATES | RyanToysReview | A+ | 10 | 30 | 17,004,486 | 2015 | 1 |
| EvanTubeHD | B+ | +250 | 3,757 | 5,919,552 | 2011 | 2 | |
| Naiah And Elli Toys Show | B | +250 | 5,009 | 1,719,468 | 2015 | 1 | |
| Hailey'sMagicalPlayhouse | B | +250 | 8,942 | 1,492,720 | 2015 | 2 | |
| Hulyan Maya | B | +250 | 6,210 | 1,660,008 | 2008 | 1 |
Source: Own compilation based on Social Blade (current up to 2019).