Independent Variable (IV) | Dependent Variable (DV) | Mediator (M) | n | Effect | 95% CI | Bias | ||
---|---|---|---|---|---|---|---|---|
Low | High | |||||||
Hedonic Motivation | Use-Behavior | Behavioral Intention | 89 | βc = | 0.42* | 0.21 | 0.55 | 0.02 |
βa = | 0.67* | 0.51 | 0.76 | 0.02 | ||||
βb = | 0.44* | 0.15 | 0.66 | 0.00 | ||||
βaxb = | 0.29* | 0.09 | 0.46 | 0.01 | ||||
βc’ = | 0.13 | –0.13 | 0.36 | 0.01 |
βa is an effect of IV on M, βb is an effect of M on DV, βc is a direct effect of IV on DV without mediation, βaxb is an indirect effect of IV on DV (βa x βb), βc’ is a direct effect of IV on DV with mediation (βc - βaxb), IV is Independent Variable, M is Mediation Variable, DV is Dependent Variable
*significant, i.e. zero outside 95% confidence interval