TABLE 2.
Test for discriminant validity.
Variables | 1 | 2 | 3 | 4 | 5 |
1. Emotional intelligence | 0.792 | ||||
2. Surface behavior | 0.637 | 0.806 | |||
3. Deep behavior | 0.665 | 0.582 | 0.817 | ||
4. Service recovery satisfaction | 0.318 | 0.294 | 0.615 | 0.759 | |
5. Customer loyalty | 0.299 | 0.214 | 0.581 | 0.697 | 0.856 |
The value on the diagonal is the square root of AVE; the other data are the correlation coefficients of the corresponding variables.