Table 2.
Demographic characteristics by recruitment methoda.
| Demographics | Mailed letters (n=282) | Social media (n=687) | News media (n=230) | Partner communications (n=218) | Snowball recruitment (n=121) | Other (n=253) | Total (n=1791) | |
| Age category (years), n (%) | ||||||||
|
|
18-34 | 10 (3.5) | 238 (34.6) | 44 (19.1) | 108 (49.5) | 58 (47.9) | 56 (22.1) | 514 (28.7) |
|
|
35-54 | 91 (32.3) | 273 (39.7) | 74 (32.2) | 47 (21.6) | 34 (28.1) | 75 (29.6) | 594 (33.2) |
|
|
55-64 | 89 (31.6) | 95 (13.8) | 62 (27) | 17 (7.8) | 11 (9.1) | 29 (11.5) | 303 (16.9) |
|
|
65-88 | 92 (32.6) | 48 (7) | 46 (20) | 13 (6) | 12 (9.9) | 39 (15.4) | 250 (13.9) |
| Education, n (%) | ||||||||
|
|
Less than university degree | 94 (33.3) | 142 (20.7) | 26 (11.3) | 63 (28.9) | 21 (17.4) | 74 (29.2) | 420 (23. 5) |
|
|
University degree | 85 (30.1) | 259 (37.7) | 90 (39.1) | 79 (36.2) | 51 (42.1) | 82 (32.4) | 646 (36.1) |
|
|
Graduate degree | 100 (35.5) | 282 (41) | 113 (49.1) | 70 (32.1) | 49 (40.5) | 94 (37.2) | 708 (39.5) |
| Gender, n (%) | ||||||||
|
|
Male | 120 (42.6) | 144 (21) | 84 (36.5) | 67 (30.7) | 45 (37.2) | 81 (32) | 541 (30.2) |
|
|
Female | 161 (57.1) | 537 (78.2) | 144 (62.6) | 149 (68.3) | 75 (62) | 170 (67.2) | 1236 (69) |
|
|
Other | 0 (0) | 3 (0.4) | 2 (0.9) | 2 (0.9) | 0 (0) | 2 (0.8) | 9 (0.5) |
| Income category, n (%) | ||||||||
|
|
CAD $0- $49,999 (US $0- $38,460) | 50 (17.7) | 200 (29.1) | 36 (15.7) | 87 (39.9) | 31 (25.6) | 82 (32.4) | 486 (27.1) |
|
|
CAD $50,000- $99,999 (US $38,461-$76,922) | 79 (28.0) | 212 (30.9) | 91 (39.6) | 38 (17.4) | 41 (33.9) | 56 (22.1) | 517 (28.9) |
|
|
CAD $100,000-$149,999 (US $76,923-$115,383) | 49 (17.4) | 122 (17.8) | 49 (21.3) | 33 (15.1) | 20 (16.5) | 45 (17.8) | 318 (17.8) |
|
|
CAD $150,000-$199,999 (US $115,384-$153,845) | 29 (10.3) | 53 (7.7) | 19 (8.3) | 14 (6.4) | 9 (7.4) | 22 (8.7) | 146 (8.2) |
|
|
≥CAD $200,000 (US $153,846) | 33 (11.7) | 40 (5.8) | 15 (6.5) | 15 (6.9) | 10 (8.3) | 13 (5.1) | 126 (7) |
| Ethnicity, n (%) | ||||||||
|
|
White | 246 (87.2) | 591 (86.0) | 217 (94.3) | 155 (71.1) | 93 (76.9) | 195 (77.1) | 1497 (83.6) |
|
|
Indigenous or Aboriginal | <5 (0.7) | 10 (1.5) | 0 | 5 (2.3) | <5 (0.8) | 11 (4.3) | 29 (1.6) |
|
|
Visible minorities | 31 (11) | 81 (11.8) | 11 (4.8) | 55 (25.2) | 23 (19) | 42 (16.6) | 243 (13.6) |
aMissing responses: age: 7.25% (130/1791); education: 0.95% (17/1791); gender: 0.28% (5/1791); income: 11.05% (198/1791); and ethnicity: 1.23% (22/1791).