Table 2.
Descriptive information for recreational cannabis business profiles on Instagram and Facebook
| Company | Instagram followers | Facebook followers | Location | City population | City setting classificationa |
|---|---|---|---|---|---|
| Company A | 644 | 286 | Sitka, AK | 8,626 | Rural |
| Company B | 3,467 | 5,351 | Boulder, CO | 104,000 | Urban |
| Company C | 4,459 | 11,129 | Denver, CO | 2,900,000 | Urban |
| Company D | 5,456 | 2,868 | Denver, CO | 2,900,000 | Urban |
| Company E | 6,741 | 5,747 | Denver, CO | 2,900,000 | Urban |
| Company F | 1,129 | 161 | Scappoose, OR | 6,592 | Rural |
| Company G | 1,191 | 1,232 | Eugene, OR | 166,000 | Urban |
| Company H | 1,650 | 652 | Portland, OR | 632,309 | Urban |
| Company I | 1,755 | 1,484 | Bend, OR | 94,520 | Urban |
| Company J | 9,897 | 1,913 | Portland, OR | 632,309 | Urban |
| Company K | 850 | 1,923 | Mount Vernon, WA | 35,051 | Rural |
| Company L | 898 | 421 | Spokane, WA | 95,810 | Urban |
| Company M | 1,060 | 452 | Seattle, WA | 659,000 | Urban |
| Company N | 1,333 | 1,664 | Aberdeen, WA | 16,462 | Rural |
City classification derived from U.S. Census categories.
