Table 2-. Behavioral Intervention Technology Model Mapping to Health Literacy for PPD.
BIT Component | Mapping to PPD (Examples) |
Why | Improving PPD health literacy by increasing user knowledge. Aim is for the user to access and retain educational materials about PPD. |
How (conceptual) | The eHealth Literacy Framework, which combines six categories of literacy (health literacy being one of them) and six categories of learning. Overall, this framework represents 36 unique ways to engage users into improving their health literacy. Example: Participant’s health literacy on PPD can be improved by helping them understand the differences between various treatment options, allowing them to make the best decision with their doctors. |
What | Educational Modules: Separation of content into brief multiple units Allow user to consume content at their own pace (ability to pause, stop) Providing user opportunities to articulate what they have learned (interactivity with providers and peers, journaling) |
How (Technical) | Multimedia storytelling techniques (Whiteboard videos, presentations) Maximum of eighth grade reading level (as determined by the Flesch-Kincaid reading test) Avoidance of technical jargon Aesthetically pleasing fonts and colors Goal Setting Progress Monitoring |
When | Educational modules delivered once a week to prevent user fatigue while maintaining user engagement. |