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2022 Mar 1;7(2):165. doi: 10.1007/s41062-022-00763-6

Table 9.

summary of the selected studies that investigated the willingness to pay for AVs

Survey Results
Schoettle and Sivak, (2014) [116] 60% of the respondents are not willing to pay more for AV technology, while 10% are willing to pay much more
Kyriakidis, Happee and de Winter (2015) [79]

AVs are more attracted to travellers who make long trips and to people who live in countries with high accident rates

Only 5% of the respondents are willing to pay more for AV technology

Cunningham, Ledger, and Regan (2018) [117] 66% of the respondents are not willing to pay more for AVs