Table 3.

Direct effects of the structural model.

Hypothesis	Path Relations	β	Standard Error	T Statistics
H1	Relative Advantage → Trialability	0.229	0.075	3.071
H2	Compatibility → Trialability	0.232	0.083	2.796
H3	Complexity → Trialability	−0.411	0.086	4.776
H4	Observability → Trialability	0.235	0.080	2.941
H5	Trialability → Behavioral Intention	0.415	0.103	4.022