. 2022 Feb 24;24(2):e31530. doi: 10.2196/31530
©Piia Lavikainen, Elina Mattila, Pilvikki Absetz, Marja Harjumaa, Jaana Lindström, Elina Järvelä-Reijonen, Kirsikka Aittola, Reija Männikkö, Tanja Tilles-Tirkkonen, Niina Lintu, Timo Lakka, Mark van Gils, Jussi Pihlajamäki, Janne Martikainen. Originally published in the Journal of Medical Internet Research (https://www.jmir.org), 24.02.2022.
This is an open-access article distributed under the terms of the Creative Commons Attribution License (https://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution, and reproduction in any medium, provided the original work, first published in the Journal of Medical Internet Research, is properly cited. The complete bibliographic information, a link to the original publication on https://www.jmir.org/, as well as this copyright and license information must be included.
Figure 2.

Estimated BitHabit app user engagement trajectories with their 95% CIs.