Table 5.
Effects of controllability on intentions depending on rush hour and detailedness (main study)
| Stress during shopping time | Detailedness | b | SE | t | p | LLCI | ULCI | |
|---|---|---|---|---|---|---|---|---|
| Relaxed shopping | (Mo-Fr < 2 pm, Sat > 2 pm) | Nondetailed | .416 | .353 | 1.180 | .239 | −.279 | 1.112 |
| Relaxed shopping | (Mo-Fr < 2 pm, Sat > 2 pm) | Detailed | −.333 | .333 | −1.003 | .317 | −.989 | .322 |
| Rush hour | (Mo-Fr > 2 pm, Sat < 2 pm) | Nondetailed | .193 | .322 | .598 | .550 | −.442 | .828 |
| Rush hour | (Mo-Fr > 2 pm, Sat < 2 pm) | Detailed | −.637 | .311 | −2.048 | .042 | −1.251 | −.024 |
OLS regression with PROCESS (model 3), b = unstandardized coefficients. Included control variables: gender, age, device experience, product category knowledge, sustainability attitude. Bootstrapping (95% CI, 5000 samples): LLCI: lower limit, ULCI: upper limit