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Hypothesis testing results
| Hypotheses | Standardized Path Coefficients | t value | P-value | Supported |
|---|---|---|---|---|
| H1: PEUSE—> PEXP | .181 | 4.072 | .000 | Yes |
| H2: PUSE- > PEXP | .502 | 9.457 | .000 | Yes |
| H3: PEXP- > INTN | .327 | 5.783 | .000 | Yes |
| H4:COS- > INTN | .058 | 1.174 | .240 | No |
| H5:PTRU- > INTN | .051 | .953 | .341 | No |
| H6:WOM- > INTN | .325 | 5.397 | .000 | Yes |
| H8: WOM*PEXP > INTN | − .667 | − 2.059 | .020 | Yes |
Source: Authors’ Survey
