Table 1.

Semio‐pragmatic analysis steps

Word‐for‐word transcription of recordings (French: verbatim)
Reading using a floating attention, followed by a focused reading
Dividing text into meaningful sections and assigning a theme to each section
Identifying all textual and contextual clues that are relevant to the research question
Proceeding to a semiotic characterisation of these themes according to the theory of signs of C. S. Peirce
Assembling and ordering these semiotic elements to construct first‐level empirical categories
Raising these categories into a more general category by constant comparison up to theoretical saturation
Modelling by putting the main results in order in a comprehensive synthetic statement