Table 1.
Shows average ratings for the avatars across all identities rated on general personality traits from Oosterhof and Todorov (2008), as well as showing the results from the original study where 327 participants rated 66 different neutral faces on personality traits (data shown with permission). The scale ranged from 1 (not at all) to 9 (extremely) for each trait, and results do not indicate that the avatars used were particularly strange, mean difference in rating = 0.6 points, although note the higher variability for the avatar ratings. Table 1 also shows the Godspeed ratings (9-point scale) for the human avatars and the robot avatar; ratings were significantly higher and thus more humanlike for the human avatars than for the robot to the P < 0.001 level
| Rating scale | Current study (Avatars) Mean (s.d.) | Oosterhof and Todorov (2008) Table S1 Mean (s.d.) |
|---|---|---|
| Aggressive | 3.67 (2.26) | 4.68 (0.98) |
| Attractive | 4.54 (2.36) | 2.85 (0.78) |
| Caring | 4.67 (2.04) | 4.54 (0.72) |
| Confident | 4.38 (1.98) | 4.81 (0.68) |
| Dominant | 4.25 (2.36) | 4.81 (0.81) |
| Emotionally stable | 4.16 (2.12) | 4.74 (0.79) |
| Intelligent | 5.31 (1.91) | 4.88 (0.68) |
| Mean | 4.23 (2.28) | 4.94 (0.87) |
| Responsible | 4.82 (1.88) | 4.31 (0.77) |
| Sociable | 4.20 (2.23) | 4.58 (0.74) |
| Trustworthy | 4.57 (2.09) | 4.74 (0.85) |
| Unhappy | 4.98 (2.47) | 4.72 (0.82) |
| Weird | 4.43 (2.55) | 5.01 (1.05) |
| Threatening | 3.61 (2.22) | Not included |
| Godspeed | Mean (SD) Avatars | Mean (SD) Robot |
| Amphropomorphism | 5.04 (1.73) | 2.16 (1.34) |
| Animacy | 5.00 (1.64) | 2.55 (1.48) |
| Likeability | 5.22 (1.37) | 3.25 (1.85) |