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. 2022 May 27;6(5):e36068. doi: 10.2196/36068

Table 2.

Focus group transcript thematic analysis themes and subthemes.

Theme and subthemes Examples
Peer support

Looking after yourself
  • Manage pressure, responsibility, and expectations for the person who is helping

  • Tips for dealing with the fear of making things worse or saying the “wrong thing”


Barriers to helping friends
  • Concerns about respecting and overstepping boundaries

  • Worry about lingering in the negatives by talking about it


Helpful strategies for assisting friends
  • Asking for advice. Confiding in a teacher or a close family member they trust

  • Checking in, recognizing that it is a continuous process with follow-up required

App functions and features

Visual aspect of the app
  • Visual content: videos, cartoons, media, and songs

  • A wall of text leads to disengagement


Content
  • Understanding what is wrong with a friend leads to more confidence and comfort helping them

  • Quick access to helplines

  • Want suggestions on how and who to link their friend to for more support


Functions of the app
  • Link to other apps should be simple and easy for within-app efficiency (copy and paste text or send via Messenger)

  • Personalize and customize the visuals (colors)

  • Checklist


Engagement
  • A sense of achievement, reward, and competition from games is engaging

  • Too many notifications can be annoying; no hassling to come back to the app but rather something that catches your attention

  • Tone within the app should be engaging and empathetic


User experience
  • Privacy is important: not showing activity to friends, not needing location, and being able to transparently see and control privacy

  • Participants disagreed about inclusion of a social networking component


Trust
  • Participants trusted lived experience, influencers, celebrities, and professionals (psychologists and researchers)

  • Distrust in internet resources as they are nonspecific and outdated and may be wrong


Dissemination
  • Social media is where participants learn about mental health initiatives

  • Reduce stigma with influencers and athletes

  • Participants were more likely to google a problem than search the app store; the website should link to the app