TABLE 2.

Factor analysis.

Adjective	Factor 1	Factor 2	Factor 3
Traditional-Modern	0.788	0.041	0.015
Plain-Fashionable	0.744	0.241	0.081
Popular-Individualized	0.730	−0.015	0.292
Cold-Enthusiastic	0.100	0.871	0.055
Serious-Lively	0.089	0.868	0.087
Elegant-Heroic	−0.009	0.214	0.858
Soft-Intense	0.332	−0.063	0.775