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. 2022 Jun 21;10:891546. doi: 10.3389/fpubh.2022.891546

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Copyright © 2022 Lemos, Coutinho, Silva, Stariolo, Campagnoli, Oliveira, Pereira, Mota, Souza, Canella, Khandpur and David.

This is an open-access article distributed under the terms of the Creative Commons Attribution License (CC BY). The use, distribution or reproduction in other forums is permitted, provided the original author(s) and the copyright owner(s) are credited and that the original publication in this journal is cited, in accordance with accepted academic practice. No use, distribution or reproduction is permitted which does not comply with these terms.

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Schematic representation of the sequence of events in a trial. The experimental session was divided into two tasks. (A) Affective rating task: 16 food pictures (8 UPF and 8 UMPF) interspersed with 74 pictures in different affective categories from the IAPS were displayed, and the participants rated how they felt while viewing each picture by marking the Self-Assessment Manikin scale. (B) After the affective rating task, participants performed a second task in which they rated their “intention to consume” each of the 16 foods presented in the pictures on a scale ranging from 0 (none) to 8 (maximum). UMPF, unprocessed/minimally processed foods; UPF, ultra-processed foods.