Table 1. General characteristics of participants according to purchasing intent affected by food and beverage advertisements on TV .

Variables	Total (n=2699)		Purchasing Intent
			No (n=908)		Yes (n=1791)		P value
	Number	Percent	Number	Percent	Number	Percent
Gender							0.002
Boy	1380	51.1	503	55.4	877	48.9
Girl	1319	48.9	405	44.6	914	51.1
Age (y)							0.005
11-13	1808	67.0	641	70.6	1167	65.1
14-16	891	33.0	267	29.4	624	34.9
Mother’s education status							0.009
None	247	9.2	83	9.2	164	9.1
Elementary school	1007	37.3	378	41.6	629	35.1
Secondary school	587	21.7	194	21.4	393	21.9
High school	669	24.8	197	21.7	472	26.3
University or above	189	7.0	56	6.1	133	7.6
Mother’s working status							0.014
Housewife	2188	81.1	762	83.9	1426	79.6
Employed	494	18.3	139	15.3	355	19.8
Retired	17	0.6	7	0.8	10	0.6
Father’s education status							0.001
None	130	4.8	50	5.5	80	4.5
Elementary school	674	25.0	271	29.8	403	22.5
Secondary school	698	25.9	228	25.1	470	26.2
High school	802	29.7	245	27.0	557	31.1
University or above	395	14.6	114	12.6	281	15.7
Father’s working status							0.326
Employed	2486	92.1	838	92.2	1648	92.0
Retired	151	5.6	45	5.0	106	5.9
Unemployed	62	2.3	25	2.8	37	2.1
BMI (kg/m2) percentile							0.291
< 0.85	1884	69.8	624	68.7	1260	70.3
≥ 0.85- < 0.95	358	13.3	116	12.8	242	13.5
≥ 0.95	457	16.9	168	18.5	289	16.2