Table 2.
Characteristics of the study participants included in the focus groups with health and communication professionals and digital influencers conducted to explore opinions and attitudes regarding the development of healthy eating promotion mass media campaigns.
Focus Group | n | Profession | Participant ID | Female, % | Setting, location |
---|---|---|---|---|---|
Professionals | 1 | Medical doctor | A | 57.1 | Face-to-face, Lisbon |
1 | Biologist specialized in science communication | B | |||
1 | Specialist in strategic communication applied to science, culture, and art | C | |||
2 | Nurses | D, G | |||
2 | Nutritionists | E, F | |||
Influencers | 3 | Nutritionists | A, C, D | 100.0 | Face-to-face, Lisbon |
1 | Nurse | B |