TABLE 2.

Sets, calibrations and descriptive statistics.

Sets	Fuzzy set calibrations			Descriptive statistics
	Full out	Crossover	Full in	Mean	SD	Min	Max	N Cases	Missing
Inf	2.750	5.000	6.750	4.877	1.393	1.75	7	406	0
WOM	3.333	4.333	6.333	4.805	1.215	1.667	7	406	0
SOC	2.667	4.667	6.333	4.546	1.345	1.667	7	406	0
Trust	2.333	4.000	6.000	3.999	1.285	1.333	7	406	0
PQ	3.429	5.000	6.289	4.926	1.027	1.857	7	406	0
PB	2.750	4.500	6.250	4.496	1.266	1.500	6.5	406	0
PI	2.250	3.750	5.500	4.877	1.393	1.750	7	406	0

Inf, Information; SOC, Sense of Community; PQ, Perceived Quality; PB, Perceived Benefits; PI, Purchase Intention.