Table 7.

Results of a consumer survey into aquaculture product purchasing behavior in southwest Bangladesh

Purchasing behavior	Consumer responses
	Shrimp		Finfish
	Penaeus monodon	Macrobrachium rosenbergii	Saltwater	Freshwater
Change in amount purchased
Increased	27	20	6	9
Decreased	0	3	5	12
No change	32	39	51	41
No response	3	0	0	0
Reason for change
I have not changed the species purchased	32	38	51	41
I have changed the species because they are more available	15	11	5	8
I have changed the species because they are cheaper	0	1a	5b	5c
I have changed the species because they are more nutritious	12	12	0	1
I have changed the species because they are easier to prepare	0	0	0	0
I have changed the species because they are better for the immune system	0	0	0	0
Other	0	1	6	12

^aFrom other response: “Macrobrachium rosenbergii was more costly than the Penaeus monodon”

^bFrom other responses: “Penaeus monodon consumption has increased for being more reasonable”, “Other shrimp species were available at a reasonable price” & “Purchase power reduced for margining income” (three responses)

^cFrom other responses: “Other shrimp species have become reasonable”, “Other shrimp species have become available and reasonable” (two responses) & “Purchase power reduced for margining income” (two responses)