Table 2.
Classification of identifying influencers
| Nodes type | Qualification | Identification Process | Related research | Data | Results |
|---|---|---|---|---|---|
| Trendsetters | Support and propagate influenced thoughts before becoming famous |
- Topic of interest. - Ranking algorithms |
- Cervellini et al. (2016) - Saez-Trumper et al. (2012) |
- Yelp Dataset |
- Performs better - The ability to locate a large fraction of trendsetters |
| Popular Contents | Contents of Popular and Famous People | Random walk model | - Ding et al. (2015) | Better than PageRank method | |
| Influencers | Influence personality or attitude |
- Topic modeling approach manage textual signal and machine learning algorithms - Using freely available data - Integration of the social capital and social exchange theories - A method to maximize public participation and build smart cities - SNA metrics (DC, CC, BC) - A method based on their social capital value. - Random sampling -Greedy algorithms |
- Rodríguez-Vidal et al. (2019) - Harrigan et al. (2021) - Chia et al. (2021) - Kaple et al. (2017) - Pudjajana et al. (2018) - Subbian et al. (2014) - Tsugawa and Kimura (2018) - Sunil and Lingam (2019) |
- General - General - Hoax dataset. - DBLP network - Twitter-follow - SNAP |
- Perform above the average - Decision-makers - The structural and relational dimensions influenced SMIs’ propensity. - Good performance - Proved - Outperforms PageRank, PMIA and Weighted Degree baselines up to 8 % in terms of precision, recall, and F1-measure. - Possible benefit - Optimal |
| Prophets | Knowledgeable and strong capacity to predict the future | Keywords or phrases describing topics or events | - Zhang et al. (2015) | General | Outperform |
| Influential nodes | Increase an interest propagation process’s asymptotic reach. | Centrality metrics | - Zhou et al. (2019) | General | Optimal late-time |
| Influential users | Authoritative actors |
- WCI integrates 10 different elements into two - Top 1% following growth. - Neighbors’ adoption delays, and the spreading - A multi-features model-based and ranks impact using the Page-Rank concept |
- Jain and Sinha (2020) - Yang et al. (2019) - Sheikhahmadi et al. (2017) - Sun et al. (2016) |
- Sina Weibo |
-The most followers or the highest number of tweets - Proved -Outperforms(speed and capacity) -More powerful |
| Most/High Influential Users | The top-k users |
- Degree Centrality and Page Rank Centrality - An algorithm is interested in the messages - Interactions - High influence user discovery algorithm |
- Erlandsson et al. (2016) - Zareie et al. (2019) - Sun and Ng (2012) - Zhao et al. (2019) |
- General - Facebook and Twitter - Microblogging |
- A lower execution time - Effectiveness - Proved - Best performance |
| Micro-influencers | A special kind of influencers, who are harder to find, less famous but with a higher engagement power over their communities | Automatically approach and highlight personality traits and community values, by analyzing their writings | Leonardi and Monti (2020) | Twitter dataset |
Best performing -Impact |
| Influential Actors | Tweets generate an enormous number of retweets |
- Novel influence degree. - The attractiveness model is defined with the T measure |
- Qasem et al. (2015) - Qasem et al. (2017) |
- Asterisk |
-Proved -Optimal |
| Topical influencers | Experts on a given topic |
Related features and network feature information. -Based on the language attention network and influence convolution network -Unified hypergraph to model users, images, and various types of relations |
- Alp and Ögüdücü (2018) - Zheng et al. (2020) - Fang et al. (2014) |
Turkish tweets |
- More efficient. - Comprehensive -Effectiveness and improve the performance |
| Airline Influencers | influencers relevant to the brands of several airline companies | SNA-based approach | Izdihardian and Ruldeviyani (2021) | Tweets of Indonesian Airline | Important |
| Instafamous | Instagram celebrities | Test the effects of celebrities | - Jin and Ryu (2020) | Discusses theoretical implications | |
| Lead or Follow | Mobilizers and propagators | Systematic literature review | - Florian, 2013 Probst (2013) | OSN data set | Discussion |
| Consumer Profiles | Consumer of products or services | Analyzing noisy social media data and messages | Hernandez et al. (2013) | A 10% random sample | |
| Partisan Slant | Political people | A natural language processing algorithm to analyze at scale the linguistic markers | Karamshuk et al. (2016) | Inferred with an accuracy of 60-77% | |
| Pathogenic | As terrorist supporters exploit large communities of supporters for conducting attacks on social media. | A classification algorithm to classify accounts | Alvari et al. (2018) | F1-score of 0.6 and via supervised learning identified 71% of the PSMs | |
| Central nodes | Centrality is the most prominent measure that shows the node importance from the information flow standpoint | DICeNod, the compressive sensing-based framework | Mahyar et al. (2018) | Real networks from SNAP | Very well in terms of number of correctly identified central nodes |
| Influential mavens | Influencer marketing | user network, user behaviour, message readability, and message structure | Harrigan et al. (2021) | Effectiveness and efficiency | |
| The Most Influential Spreaders | spread of important information (highly beneficial or alarming if false content) | UACD, a novel method combining both user-specific and topological information | Adnan et al. (2022) | Amazon EC2 | Scalable and can process a very large network |
| Critical nodes | Whose removal reduced the flow of hate | Analysed the graph characteristics then classified as containing evidence of hateful content | Alorainy et al. (2022) | A collected and large dataset | Effectiveness |