Table 4.
Results of the multilayer linear model of the impact mechanism of green consumption based on the TPB (II).
| (1) | (2) | (3) | (4) | (5) | (6) | |
|---|---|---|---|---|---|---|
| Dependent variable | Intentions to engage in green consumption behavior | Green consumption behavior | ||||
| Fixed effect | ||||||
| Intercept | 2.177*** (0.049) | 1.925*** (0.104) | 1.950*** (0.109) | 2.230*** (0.057) | 1.857*** (0.214) | 1.860*** (0.215) |
| Individual level | ||||||
| Environmental cognition | 0.059*** (0.006) | 0.058*** (0.006) | 0.040*** (0.012) | 0.039*** (0.013) | ||
| Gender | −0.042 (0.028) | −0.041 (0.027) | 0.002 (0.046) | 0.002 (0.046) | ||
| Age | 0.003*** (0.001) | 0.003*** (0.001) | 0.001 (0.002) | 0.001 (0.002) | ||
| Education level | 0.061*** (0.022) | 0.058*** (0.022) | 0.101*** (0.039) | 0.100*** (0.039) | ||
| Logarithm of annual income | −0.006 (0.006) | −0.006 (0.006) | 0.0004 (0.010) | 0.0007 (0.010) | ||
| Political identity | 0.015 (0.042) | 0.019 (0.042) | 0.085 (0.072) | 0.086 (0.073) | ||
| Household register type | −0.147*** (0.044) | −0.141*** (0.044) | −0.003 (0.070) | −0.0003 (0.070) | ||
| Provincial level | ||||||
| Logarithm of per capita GDP | 0.244*** (0.054) | 0.075 (0.093) | ||||
| Greening coverage of built-up areas | −0.013*** (0.006) | −0.014 (0.012) | ||||
| Random effect | ||||||
| Province | 0.066 | 0.030 | 0.017 | 0.079 | 0.068 | 0.068 |
| Individual | 0.450 | 0.406 | 0.406 | 1.350 | 1.315 | 1.314 |
| Intragroup correlation coefficient | 12.8% | 6.9% | 4.0% | 5.5% | 4.9% | 4.9% |
| N | 3,194 | 3,194 | 3,194 | 3,194 | 3,194 | 3,194 |
Provincial clustering robust standard errors are in parentheses; ***, **, and * represent significance at the 1%, 5%, and 10% levels, respectively.