Table 6.
Estimation results of the multilayer linear model considering the eastern region.
| (1) | (2) | (3) | (4) | (5) | |
|---|---|---|---|---|---|
| Dependent variable | Attitudes toward green consumption | Green consumption subjective norms | Green consumption perceived behavioral control | Intentions to engage in consumption behavior | Green consumption behaviors |
| Environmental cognition | 0.783*** (0.04) | 0.061*** (0.017) | 0.224*** (0.03) | 0.059*** (0.005) | 0.039*** (0.013) |
| Control variable | YES | YES | YES | YES | YES |
| Intercept | −0.92 (0.545) | 0.001 (0.191) | −1.143* (0.588) | 1.875*** (0.114) | 1.821*** (0.235) |
| N | 3,240 | 3,240 | 3,240 | 3,240 | 3,240 |
Provincial clustering robust standard errors are in parentheses; ***, **, and * represent significance at the 1%, 5%, and 10% levels, respectively.