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. 2022 Oct 12;17(10):e0272994. doi: 10.1371/journal.pone.0272994

Table 3. Examples on how behavioural science can be used to develop effective interventions to stimulate desired behaviour.

COVID-19 crisis Global Financial Crisis Climate crisis
problem desired behaviour virus transmission physical distancing housing bubble reduce risk taking greenhouse gas emission increase vegetarian diets
direct measurement physical distances between people measured using UWB propensity to sell assets number of vegetarian dishes sold
intervention psychological mechanism: reward [28]
pedestrian behaviour: follow signage [29]
practical: adjust shopping cart regulations
psychological mechanism: salience [40], disposition effect [16] psychological mechanism: salience [40]
practical: visibility
experimental design and analysis see current paper see Frydman & Rangel (2014) [41] see Kurz (2018) [42]
policy recommendation reward people for keeping their distance decrease salience of information related to capital gains increase salience of vegetarian dishes